Bodysuit Khloe Kardashian Product Line and Brand Overview
The Khloe Kardashian bodysuit collection is sold primarily through SKIMS, the shapewear and apparel brand co-founded by Kim Kardashian. SKIMS launched its bodysuit category in 2019 and expanded into multiple fabrics, fits, and price tiers. The line includes ribbed, mesh, and sculpting bodysuits, with price points typically ranging from $48 to $78 per piece. SKIMS generated reported revenue of over $400 million in 2022, and the bodysuit category contributed a significant share of that total. The brand operates its own direct-to-consumer website and is stocked by major retailers including Nordstrom and Amazon. For the latest SKIMS financial details, see the company's official site at skims.com.
Khloe Kardashian has publicly promoted the bodysuit line through social media posts, runway appearances, and paid brand partnerships. The Kardashian-Jenner family's combined social media reach remains among the highest globally, driving direct traffic to SKIMS product pages. In 2023, SKIMS was valued at approximately $4 billion in secondary market estimates, though the company has not publicly released audited financial statements. The brand's valuation is based on private funding rounds and revenue multiples from comparable publicly traded apparel companies.
Revenue, Retail Distribution, and Market Performance
SKIMS bodysuits are distributed through the brand's own e-commerce platform, physical pop-up stores, and third-party retailers such as Nordstrom, Amazon, and Revolve. The company uses a direct-to-consumer model to capture higher margins and collect first-party consumer data. In the United States, shapewear and bodysuit categories grew at a compound annual rate above 10% in the late 2010s and early 2020s, according to market research firms. SKIMS competes with brands including Spanx, Fenty, and Savage X Fenty, and has ranked as a top-selling shapewear brand in online apparel searches. For broader apparel market data, see reports from Forbes.
The SKIMS bodysuit line benefits from the Kardashian family's media presence and cross-promotion across television, social platforms, and endorsement deals. Khloe Kardashian has cited customer feedback on fit and fabric as key drivers of product iteration. SKIMS has released seasonal capsules and limited-edition collaborations that often sell out within hours of launch. The brand's return and exchange policies are managed through its own customer service infrastructure, with free returns on unworn items within a specified window.
Parent Company Structure and Financial Reporting
SKIMS is owned by a private holding entity linked to the Kardashian-Jenner family and external investors. The company has raised multiple rounds of venture capital funding from firms including Thrive Capital and Sequoia Capital. SKIMS has not completed an initial public offering and is not listed on any public stock exchange. Private company financials are not subject to the same disclosure requirements as public companies, though revenue estimates are often cited by media and valuation platforms. For information on private company valuations and disclosures, see the U.S. Securities and Exchange Commission website.
Khloe Kardashian's personal income from SKIMS is not publicly disclosed, but industry reports estimate her earnings from the brand alongside other ventures. The Kardashian-Jenner family has built a portfolio of businesses spanning beauty, apparel, media, and endorsements. SKIMS continues to expand its product categories beyond bodysuits into loungewear, activewear, and accessories. The brand's growth trajectory is tied to trends in inclusive sizing, digital retail, and celebrity-led direct-to-consumer fashion brands.