Who Is the Goldust Brother
The term Goldust brother most often refers to Dustin Rhodes, the younger sibling of legendary wrestler Cody Rhodes. Dustin Rhodes performed under the ring name Goldust in WWE and AEW, building a long career in professional wrestling. Cody Rhodes returned to WWE in 2022 and won the Undisputed WWE Championship, while Dustin continued to work as a performer and producer across promotions. Their father is Dusty Rhodes, a WWE Hall of Famer and key figure in wrestling history.
Outside of wrestling, the Rhodes family has ties to business ventures, media appearances, and brand partnerships. Dustin Rhodes has worked as a producer and creative consultant, while Cody Rhodes expanded his influence through All Elite Wrestling (AEW), media projects, and merchandise. The brothers are frequently referenced together in coverage of wrestling dynasties and family legacies in sports entertainment.
Gold and Dust Brothers in Business
The Gold and Dust Brothers is a nickname sometimes used for the Rhodes brothers in business and entertainment contexts. Cody Rhodes co-founded All Elite Wrestling (AEW) in 2019 with his wife Brandi Rhodes, Tony Khan, and other partners. AEW is a major U.S. professional wrestling promotion that competes directly with WWE and has signed talent such as Jon Moxley, Kenny Omega, and CM Punk.
Dustin Rhodes has worked behind the scenes in production and talent development, supporting both WWE and AEW events. The Rhodes family brand appears in merchandise lines, video games, and licensing deals tied to wrestling IP. For business analysis of wrestling promotions, see the Forbes coverage on wrestling business and the SEC company search for filings related to publicly traded entertainment firms.
Current Roles and Rankings
As of the latest public data, Cody Rhodes is the Undisputed WWE Champion and a top draw for WWE events and television. Dustin Rhodes continues to perform and produce, appearing in matches and segments across WWE and AEW while maintaining a presence in wrestling media.
Wrestling promotions are ranked by viewership, pay-per-view buys, and social media engagement, with WWE and AEW consistently leading the industry. The Rhodes brothers are cited in rankings of influential wrestling families and most valuable wrestling personalities. For more on AEW and WWE business performance, see the Bloomberg analysis and the Tesla and SpaceX pages for examples of high-profile brand partnerships in entertainment and sports.