How Much Money Does Pardon My Take Make
Pardon My Take is a sports comedy podcast produced by Big Cat Sports and hosted by Big Cat and PFT Commenter. The show generates revenue through advertising, sponsorships, live tours, and merchandise. Public estimates suggest the podcast earns several million dollars annually, though exact figures are not disclosed by the company. Forbes reports that top sports podcasts can generate millions in annual revenue.
How Pardon My Take Makes Money
The primary income streams for Pardon My Take include pre-roll and mid-roll audio ads, video ads on YouTube, brand partnerships, live event ticket sales, and branded merchandise. The show also benefits from cross-promotion with other Big Cat Sports properties and licensing deals for clips and highlights. Forbes notes that diversified revenue helps sports podcasts stabilize earnings.
Advertising and Sponsorships
Pardon My Take sells ad inventory across multiple platforms, including podcast hosts, YouTube, and social media. Sponsorship deals often align with sports betting, energy drinks, and consumer brands targeting a young male audience. Forbes estimates that mid-tier sports podcasts can earn mid-six to low-seven figures from ads.
Business Model and Audience
Pardon My Take operates under Big Cat Sports, which is part of the Fox Sports digital ecosystem. The podcast targets sports fans who enjoy unfiltered, comedic takes on NFL, NBA, and pop culture topics. Audience growth on YouTube, Spotify, and Apple Podcasts drives higher ad rates and sponsorship value. Forbes highlights that audience size and engagement are key factors in podcast earnings.
Live Events and Merchandise
The show tours cities for live recordings and fan events, adding ticket revenue and on-site merch sales. Branded apparel, cups, and accessories are sold through the official Big Cat Sports store. Forbes notes that live tours can significantly boost a sports podcast's bottom line.