Finance

Is Perry Ellis Good Brand: Facts, Background, and Key Details

Perry Ellis International is a publicly traded apparel company headquartered in Miami, Florida, and listed on the NASDAQ stock exchange under the ticker PERY. The company design...

Mara Ellison
Is Perry Ellis Good Brand: Facts, Background, and Key Details

Category: Finance | Title: Is Perry Ellis a Good Brand for Business and Finance Professionals | Tag: Business Finance | Meta Description: Facts on Perry Ellis brand quality, ownership, pricing, and market position for finance professionals evaluating the label...

Brand Ownership and Corporate Structure

Perry Ellis International is a publicly traded apparel company headquartered in Miami, Florida, and listed on the NASDAQ stock exchange under the ticker PERY. The company designs, markets, and distributes menswear, womenswear, and accessories under several licensed labels, including Perry Ellis and Perry Ellis Collection. Perry Ellis International owns the brand and manages global licensing agreements for fragrance, eyewear, and other categories. The company files annual reports with the U.S. Securities and Exchange Commission, and its latest 10-K filing provides detailed financial data on revenue, operating margins, and brand performance via SEC EDGAR.

Perry Ellis International operates as a holding company that licenses the Perry Ellis name to manufacturers and retailers worldwide. The corporate structure separates brand ownership from manufacturing, which is common among mid-tier American fashion labels. This model allows Perry Ellis to focus on design, marketing, and distribution while relying on contracted factories for production. Investors and analysts track the company's quarterly earnings releases for updates on brand portfolio performance and licensing revenue trends.

Market Position and Brand Ranking

Perry Ellis is positioned as a contemporary American brand in the men's and women's apparel market, sitting between mass-market and luxury tiers. The brand competes with labels such as Tommy Bahama, Liz Claiborne, and Kenneth Cole in the contemporary segment. Perry Ellis products are sold through department stores, specialty retailers, and the brand's own e-commerce platform. The brand's accessibility and consistent presence in major retail channels contribute to its recognition among consumers and business professionals.

Industry analysts classify Perry Ellis as a contemporary brand with moderate price points, typically below designer labels but above fast fashion. The brand's pricing strategy targets middle-income consumers seeking classic, versatile clothing for work and casual settings. Perry Ellis International's revenue mix includes direct-to-consumer sales, wholesale to department and specialty stores, and international licensing. The brand's market footprint spans North America, Europe, and Asia through a network of licensed partners and retail collaborations.

Competitive Landscape

Within the contemporary American apparel segment, Perry Ellis competes with brands that offer similar price-to-quality ratios and classic styling. The brand's strength lies in its broad product range, which includes suits, sport coats, dress shirts, knitwear, and outerwear. Perry Ellis International leverages the brand's heritage and American identity in marketing, positioning the label as a reliable choice for professional and business-casual wardrobes.

Product Quality and Consumer Perception

Perry Ellis products are generally regarded as offering solid quality for the price point, with an emphasis on classic silhouettes and durable materials. The brand uses a range of fabrics, including wool blends, cotton, and performance textiles, depending on the product line. Consumer reviews and retail feedback often highlight the brand's consistent sizing, classic designs, and value-for-money positioning. Perry Ellis International maintains quality control standards across its licensed manufacturing partners to uphold the brand's reputation.

Consumer perception of Perry Ellis has evolved with the brand's shift toward contemporary styles and inclusive sizing. The brand has expanded its digital presence and direct-to-consumer channels, allowing customers to access the latest collections online. Perry Ellis International's focus on omnichannel retailing and brand consistency across physical and digital touchpoints supports its positioning as a dependable contemporary label for professionals.

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