Last 10 Super Bowl Winners and Final Scores
The last 10 Super Bowls show a mix of established franchises and newer contenders. The most recent Super Bowl, Super Bowl LVIII, was won by the Kansas City Chiefs, who defeated the San Francisco 49ers 25–22 in overtime. Prior to that, the Chiefs won Super Bowl LVII 38–35 over the Philadelphia Eagles. The last 10 Super Bowls include multiple overtime games and several last-minute finishes, reflecting the competitive balance in the league. For a full list of results, see the official NFL records page NFL.com.
Among the last 10 Super Bowl champions, the Kansas City Chiefs and Philadelphia Eagles each have two titles in the period, while the Los Angeles Rams, Cincinnati Bengals, and Tampa Bay Buccaneers have one each. The New England Patriots, who dominated the previous decade, did not appear in the last 10 Super Bowls. The last 10 Super Bowls also feature the highest average combined score in league history, with multiple games exceeding 50 total points. Detailed box scores and play-by-play data are available on Pro Football Reference.
Financial Impact and Key Figures from the Last 10 Super Bowls
Super Bowl advertising costs for the last 10 Super Bowls have risen sharply, with a 30-second spot now exceeding 7 million dollars. The most expensive Super Bowl ad slots have been purchased by major brands such as Apple, Amazon, and Hyundai, using the broadcast to launch high-profile campaigns. The last 10 Super Bowls generated billions in total media value, with streaming and social media engagement adding new revenue streams. Forbes has covered the rising cost of Super Bowl ads and their ROI in its annual Super Bowl marketing analysis Forbes Super Bowl Ad Analysis.
Ticket prices for the last 10 Super Bowls have also increased significantly, with average face values now in the thousands of dollars. Secondary market prices for the last 10 Super Bowls often exceed 10,000 dollars per seat for premium locations. Host cities have reported major economic boosts from tourism, hospitality, and infrastructure spending tied to the last 10 Super Bowls. The NFL publishes detailed economic impact reports for each host city, which are available on the official league site NFL Super Bowl Host Resources.
Sponsors, Broadcasters, and Corporate Partnerships in the Last 10 Super Bowls
The last 10 Super Bowls have featured a rotating roster of major corporate sponsors, including Pepsi, Bud Light, and Hyundai. Broadcast rights for the last 10 Super Bowls are held by CBS, NBC, and Fox, with each network paying billions for multi-year agreements. Streaming platforms have also entered the picture, with Peacock and Paramount+ offering exclusive digital content tied to the last 10 Super Bowls. The SEC has not directly regulated Super Bowl sponsorship deals, but the Federal Trade Commission monitors advertising claims made during the broadcast FTC Advertising Guidelines.
Corporate hospitality and branded content have become central to the last 10 Super Bowls, with companies hosting thousands of attendees in curated experiences. The last 10 Super Bowls have also seen increased investment from tech firms, with brands like Cisco and Microsoft providing infrastructure and in-stadium technology. Official team sponsors and official game partners are listed on the NFL's business partnerships page