Macy's Day Parade Time and Channel for 2024
The Macy's Thanksgiving Day Parade begins at 8:30 a.m. Eastern Time on Thanksgiving Day and airs live on NBC. The broadcast typically runs for three to four hours, ending around noon ET. NBC is the primary U.S. television home for the parade, and the schedule is consistent year over year. For the latest schedule, check the official NBC page nbc.com.
Viewers can also stream the parade live on Peacock, NBC's streaming service, which provides a direct feed of the broadcast. Peacock requires a subscription, but it offers a live-TV tier that includes NBC. The parade is also available on the NBC app for mobile devices and smart TVs, and some cable providers include NBC live in their streaming packages. More details are available on the Peacock site peacocktv.com.
Parade Route, Start Time, and Broadcast Details
The parade route runs along Central Park West and Broadway in New York City, starting at 77th Street and ending at Macy's Herald Square near 34th Street. Floats, balloons, and performers begin moving by 8:00 a.m. ET, with the broadcast starting at 8:30 a.m. ET on NBC. NBC's coverage includes pre-show analysis, live performances, and interviews throughout the morning.
NBC's broadcast is produced in partnership with Macy's, which sponsors the event and coordinates the parade logistics. Macy's Herald Square serves as the final destination, where the parade concludes in the late morning. The parade is one of the most-watched annual television events in the United States, drawing millions of viewers both on TV and online.
How to Watch Macy's Day Parade Live
To watch live, tune to NBC on cable or satellite television, or use a live-TV streaming service such as YouTube TV, Hulu + Live TV, or Fubo that carries NBC. These services typically include NBC in their base packages, allowing viewers to watch the parade without a traditional cable subscription. For the most accurate channel lineup, check your provider's channel guide nbc.com.
International viewers can also follow the parade through NBC's digital platforms or global news partners. Peacock streams the parade live in the U.S., and some international streaming services carry NBC content depending on regional rights. For the latest information on how to watch, visit NBC's official site nbc.com or the Macy's parade page macys.com/parade.