New Dunkin Drinks Launched in 2025
Dunkin announced new seasonal and permanent drinks for 2025, including the Salted Caramel Cold Brew and the Strawberry Dream Freeze, as part of its broader menu refresh. The chain introduced the lineup in early 2025, with rollout across company-owned and licensed US stores. The drinks align with Dunkin's strategy to expand its cold beverage share in a competitive coffee and tea market. More details are available on the Dunkin newsroom page Dunkin newsroom.
The 2025 drinks follow Dunkin's 2024 focus on iced and frozen formats, with the new additions targeting afternoon and evening consumption. Dunkin reported that cold beverages now represent a growing share of its beverage sales, driven by seasonal launches and limited-time offers. The company continues to use its existing base of espresso, cold brew, and fruit flavors as building blocks for new combinations.
Prices, Nutrition, and Availability
New Dunkin drinks are priced between $3.79 and $6.49 for a medium size, depending on the specific beverage and customization. The Salted Caramel Cold Brew contains approximately 250 calories and 42 grams of sugar in a medium serving, while the Strawberry Dream Freeze contains around 320 calories and 55 grams of sugar. Nutrition data is based on standard Dunkin menu labeling and may vary by region and customizations.
The drinks are available in the United States at Dunkin drive-throughs, dining rooms, and delivery platforms, with availability varying by franchise operator. Dunkin's parent company, Inspire Brands, oversees the brand's menu strategy across its portfolio, which also includes Arby's and Sonic. Dunkin operates more than 13,000 locations in the US, making it one of the largest coffee and baked-goods chains by store count Forbes.
Market Position and Competitive Context
Dunkin's new drinks compete directly with Starbucks Refreshers, McDonald's McCafé line, and regional coffee chains that emphasize seasonal limited-time offers. The chain's 2025 beverage strategy focuses on value pricing, sweet and creamy profiles, and convenient formats for on-the-go consumption. Dunkin continues to invest in digital ordering and loyalty programs to drive repeat purchases of new drinks.
In the broader quick-service restaurant sector, beverage innovation remains a key lever for traffic growth, with chains such as Taco Bell, Chipotle, and Panera also rolling out new drink lines. Dunkin's parent company, Inspire Brands, reported consolidated system sales across its brands, with Dunkin representing a significant share of revenue. The company's focus on coffee, donuts, and beverages supports its positioning as a breakfast and daytime refreshment destination SEC filings.