Tracee Ellis Ross Hair Steamer Overview
The Tracee Ellis Ross hair steamer is a home styling device designed to infuse moisture into natural and textured hair using steam. The product line is associated with the Pattern Beauty brand, which Tracee Ellis Ross co-founded as a partner and investor. Pattern Beauty focuses on hair care tools and products for curly, coily, and textured hair types. The steamer aims to reduce styling time and improve product absorption for these hair textures. Forbes reported on Pattern Beauty's growth and market positioning.
Hair steamers work by heating water to produce low-pressure steam that opens the hair cuticle. This process helps conditioners, oils, and leave-in treatments penetrate the hair shaft more effectively. Users typically fill the device's reservoir with distilled water, power it on, and direct the steam toward sections of hair. The device is marketed as a tool for at-home salon-level treatments, targeting consumers who style textured hair regularly. Forbes coverage includes details on the brand's product strategy.
Features, Price, and Availability
The Tracee Ellis Ross hair steamer features a detachable water tank, adjustable steam settings, and a design intended for easy handling during at-home use. The device is constructed with materials aimed at durability and safety, including automatic shut-off and heat-resistant components. The steamer is sold through Pattern Beauty's official website and select retailers. Price points for the device vary by model and retailer, typically ranging from mid-tier to premium within the home hair steamer market. Pattern Beauty's official website lists the steamer and related products.
Availability of the Tracee Ellis Ross hair steamer is primarily online, with distribution through the brand's e-commerce platform and major retailers. The product competes with other home hair steamers from brands like Revlon, Conair, and MiroPure. Consumer reviews often highlight the steamer's ease of use and effectiveness on natural hair textures. The device is positioned as a premium option within the at-home hair care tool category. SEC filings for publicly traded beauty and consumer goods companies provide competitive market data.
How to Use and Safety Guidelines
Basic Usage Steps
To use the Tracee Ellis Ross hair steamer, fill the reservoir with distilled water up to the indicated line, then power on the device and allow it to heat. Once steam is produced, direct the nozzle toward small sections of damp hair, moving slowly from roots to ends. Sessions typically last between 15 and 30 minutes, depending on hair length and thickness. Users are advised to follow the manufacturer's instructions for water levels and operating times.
Safety and Maintenance
Safety guidelines include placing the steamer on a stable, heat-resistant surface and avoiding direct contact of steam with the scalp for extended periods. The device should be unplugged when not in use and allowed to cool before cleaning. Regular maintenance involves emptying remaining water after each session and cleaning the reservoir to prevent mineral buildup. Forbes Advisor lists and reviews top-rated hair steamers for consumer reference.