Von Miller on Dancing with the Stars: Season Overview
Von Miller, the NFL linebacker, joined the cast of Dancing with the Stars for Season 26, which aired in 2018. He was paired with professional dancer Witney Carson, and the duo reached the finals, finishing as runners-up to Ally Brooke and Sasha Farber. The season featured a mix of current and former athletes, entertainers, and public figures competing for the mirrorball trophy.
The show’s format that season included weekly themed nights, live audience voting, and judge scores from a panel that included former professional dancers and choreographers. Miller’s participation brought significant social media engagement and search interest, with his name frequently appearing alongside queries about Dancing with the Stars rankings and contestant lists. For more details on the season structure, see the official ABC page for Dancing with the Stars.
Von Miller’s Earnings and Financial Impact
Professional dancers on Dancing with the Stars typically earn between $125,000 and $250,000 per season, while celebrity contestants can receive appearance fees ranging from $125,000 to $200,000, depending on their profile. Miller’s participation likely fell within the higher end of that range given his status as a Super Bowl champion and high-profile NFL player. His contract also included bonuses tied to episode appearances and final placement.
Beyond the show paycheck, Miller’s visibility on Dancing with the Stars supported his brand partnerships and off-field income streams. Athletes who appear on the show often see increased endorsement opportunities and social media engagement, which can translate into additional revenue. Forbes has reported on how celebrity athletes leverage TV appearances to grow personal brands and business portfolios.
Career Impact and Public Perception
Miller’s Dancing with the Stars appearance reinforced his image as a versatile public figure beyond football. The exposure introduced him to audiences who may not follow the NFL regularly, and the performances were widely shared across digital platforms. His ability to balance a demanding NFL schedule with a reality TV commitment highlighted the crossover appeal of athletes in entertainment media.
From a career management perspective, the move aligned with strategies used by other professional athletes to diversify their public profiles and extend their relevance beyond sports. Miller has continued to focus on his NFL career and business ventures, with his Dancing with the Stars stint serving as a notable chapter in his public timeline. ESPN has covered how NFL players use media appearances to build personal brands and connect with broader fanbases.