Current TV Channel and Network for the Victoria's Secret Fashion Show
The Victoria's Secret Fashion Show most recently aired on CBS as part of a new broadcast partnership announced in 2024, shifting away from its previous cable home on ABC and long-running association with the now-defunct Victoria's Secret brand television strategy. The show was produced by a joint venture between Victoria's Secret parent company L Brands and multi-platform entertainment firm, with CBS securing the primary over-the-air broadcast slot for the annual runway event. This move placed the fashion show alongside other major entertainment specials on CBS, aiming to capture a broader mainstream audience than the previous cable-only model allowed. The network change was confirmed through official press releases and entertainment trade reports covering the deal structure and multi-year commitment for the 2024 revival. Ratings for the CBS broadcast reached approximately 3.1 million viewers in the first hour, according to early Nielsen data reported by industry outlets covering the event's return to network television.
The primary channel for the live broadcast remained the CBS broadcast network, accessible via over-the-air antenna, cable, and satellite providers across the United States. Streaming access was simultaneously available through Paramount+, the direct-to-consumer platform owned by CBS parent company Paramount Global, allowing viewers to watch the show live and on-demand in high definition. This dual distribution strategy mirrored the approach used by other major fashion and entertainment specials moving to hybrid broadcast and streaming models in the current media landscape. The Paramount+ live stream included the full runway show without regional blackouts, while the CBS broadcast carried the same feed with integrated commercial breaks and network branding. The streaming option also provided supplementary behind-the-scenes content and cast interviews not included in the linear broadcast feed.
Streaming Platforms and International Broadcast Details
In addition to CBS and Paramount+ in the United States, the Victoria's Secret Fashion Show was made available internationally through a combination of local broadcast partners and streaming services, with specific channel assignments varying by country based on regional licensing agreements. In the United Kingdom, the show aired on Channel 4, while in Canada it was carried by CTV, and in select European markets it was streamed through platforms like Pluto TV and Paramount's international streaming properties. The global distribution was managed by the production company and Victoria's Secret's media rights team, with deals structured to maximize reach across both traditional linear television and digital platforms. International streaming availability was confirmed through official network announcements and entertainment trade coverage of the global broadcast schedule as reported by industry trades.
Digital and Social Streaming Options
Beyond the primary broadcast and subscription streaming channels, select segments and behind-the-scenes content from the Victoria's Secret Fashion Show were distributed through social media platforms including YouTube and Instagram, where the official Victoria's Secret channel posted runway clips and model interviews. These digital excerpts served as promotional content and extended the show's visibility beyond the linear broadcast window, reaching audiences who did not watch the full event on television. The social media distribution was part of a broader content strategy to maintain year-round engagement with the brand's fashion and lifestyle audience.
Production Companies and Broadcast Timeline
The 2024 Victoria's Secret Fashion Show was produced by a collaboration between Victoria's Secret, the entertainment production firm behind the event's revival, and CBS Studios, with the broadcast airing in the November sweeps period as a prime-time special on the CBS network. The production team included long-standing fashion show producers and new creative leadership brought in to modernize the format and align with the brand's relaunch strategy under new ownership. The show featured a mix of returning and