Finance

What Does Colin Kaepernick Do Now

Colin Kaepernick is the founder and CEO of Kaepernick Publishing, a media company focused on amplifying underrepresented voices through books, podcasts, and digital content. He...

Mara Ellison
What Does Colin Kaepernick Do Now

Colin Kaepernick's Current Professional Role

Colin Kaepernick is the founder and CEO of Kaepernick Publishing, a media company focused on amplifying underrepresented voices through books, podcasts, and digital content. He also serves as the chairman and co-founder of the social justice organization Know Your Rights Camp, which provides education and resources to underserved youth. His primary professional focus has shifted from professional sports to media, activism, and community investment. Forbes reports on his publishing venture and media strategy.

Kaepernick Publishing launched its first major project with a multi-book deal aimed at publishing works by Black and Brown authors. The company operates as an independent publisher and content studio rather than a traditional sports management firm. Its mission centers on narrative control and economic empowerment for marginalized communities. The New York Times covered the publishing initiative and its industry impact.

Business Ventures and Investment Activities

Kaepernick's Investment Portfolio

Colin Kaepernick has made strategic investments in companies aligned with his social justice values and long-term growth outlook. He is a founding partner of the investment firm Mission United Capital, which focuses on venture investments in communities of color. The firm targets early-stage startups in technology, media, and consumer goods sectors. Bloomberg detailed the launch and investment thesis behind Mission United Capital.

His personal investment portfolio includes stakes in several consumer brands and technology companies that prioritize diversity and inclusion. Kaepernick has publicly highlighted investments in cannabis and wellness companies, reflecting a broader trend of athlete-led venture capital in emerging markets. These ventures operate outside traditional sports management and focus on scalable consumer businesses. CNBC outlined his recent investment activities and portfolio diversification.

Activism and Social Impact Initiatives

Know Your Rights Camp

Colin Kaepernick continues to lead Know Your Rights Camp, a non-profit organization that educates young people on their legal rights, financial literacy, and health. The organization operates chapters across multiple U.S. cities and hosts annual camps, mentorship programs, and scholarship initiatives. It is funded primarily through Kaepernick's personal contributions and corporate partnerships. The official Know Your Rights Camp website provides details on programs and impact metrics.

The organization's curriculum covers topics including interactions with law enforcement, voter registration, and entrepreneurship. Kaepernick has expanded the camp's reach through digital content and virtual programming, making resources accessible beyond physical locations. The initiative has served thousands of youth since its inception and continues to grow its educational footprint. CNN reported on the camp's expansion and community outcomes.

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