Founders and Origin of Skechers
Skechers was founded by Robert Greenberg and Michael Greenberg in 1992 in Manhattan Beach, California. Robert Greenberg, a former footwear executive, started the company with a focus on comfort and lifestyle footwear, later expanding into performance and skate styles. The brand quickly grew from a small distributor into a global shoe company, and its early strategy emphasized celebrity endorsements and a broad product mix, as detailed in company history overviews and business profiles available on Forbes and similar business reference sites.
Robert Greenberg remains the largest individual stakeholder and has served as Chairman and CEO for most of the company's history, while Michael Greenberg held various executive roles during the early years. The Greenberg family's continued involvement has shaped Skechers' direction, including its shift toward direct-to-consumer retail, international expansion, and a diversified portfolio of brands and licenses.
Ownership Structure and Public Listing
Skechers USA, Inc. went public in 2011 and trades on the New York Stock Exchange under the ticker SKX, with the Greenberg family maintaining a controlling interest through a combination of direct and indirect holdings. As of the latest filings, Robert Greenberg and members of his family remain the dominant shareholders, while institutional investors and mutual funds hold a significant portion of the remaining float.
The company's ownership structure has been closely watched by analysts and investors, particularly as Skechers expanded globally and diversified its product lines. Skechers' financial results, share count, and major shareholders are regularly reported in its quarterly and annual filings with the U.S. Securities and Exchange Commission, which provides detailed data on equity ownership and corporate governance.
Company Growth and Global Market Position
Skechers has grown into one of the largest footwear brands in the world, with products sold in more than 170 countries and a network of retail stores, e-commerce platforms, and wholesale partners. The brand's revenue has consistently ranked among the top in the global athletic and lifestyle footwear market, driven by strong demand in North America, Europe, and Asia.
Skechers continues to invest in design, marketing, and supply chain capabilities, and it has expanded its portfolio through acquisitions and partnerships. The company's financial performance, market share, and brand positioning are frequently covered in business and consumer news outlets, including detailed reports and analysis on Forbes and other trusted business publications.